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The Endowment Effect.

The Endowment Effect is our tendency to place a higher value on something simply because we already own it or feel connected to it. In a bagpipe band, it shows up in more places than most people realize.



Here are a few examples.


  • Old music sets. A band may continue playing an aging medley because members have invested years learning it. Even if a new medley would score better, people overvalue familiarity because of the time and emotion already invested.

  • Uniform traditions. Members often resist changes to kilts, ties, flashes, or jackets. Once a uniform becomes “our uniform,” any update can feel like losing part of the band’s identity, even if changes improve appearance or practicality.

  • Instruments and equipment. Pipers become attached to a particular chanter, reed, or set of pipes. Drummers do the same with sticks or drum setups. A newer option may objectively perform better, yet personal attachment outweighs measurable improvements.

  • Leadership roles. Long-serving leaders can become attached to “how we’ve always done it.” Existing processes feel safer simply because they belong to them, making innovation more difficult.

  • Rehearsal habits. A band may defend rehearsal formats or teaching methods because they are familiar, not because they remain effective.

  • Contest strategy. Members may overvalue past contest successes. “We won with this MSR five years ago” can become an argument against adapting to current judging expectations.

  • Membership decisions. Existing members are sometimes given more benefit of the doubt than prospective members. Familiarity can cloud objective evaluation.


For a competitive pipe band, perhaps the biggest risk is confusing investment with value.

A tune isn’t valuable because you’ve played it for ten years.


A rehearsal routine isn’t valuable because it’s old.


A committee structure isn’t valuable because you built it.


They’re valuable only if they continue helping the band accomplish its mission.


One exercise many successful bands use is to ask:


“If we weren’t already doing this today, would we choose to start doing it?”

If the answer is no, the band may be holding onto something because of the endowment effect rather than because it serves a purpose.


Ironically, the strongest bands often have the healthiest relationship with tradition. They fiercely protect their mission, culture, and standards while remaining willing to change music, teaching methods, equipment, or organizational practices whenever improvement demands it.


Tradition should be preserved because it creates value—not simply because it belongs to us.

 
 
 

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